In a world where mixed media spends are common place, determining who to credit with the sale can be more and more difficult. Many companies simply look at the last touch point and attribute the sale to that and in many cases that will be a Google keyword search of say ‘Curve Social’ for example. In this case, ironically Google ... Read More »
Tag Archives: facebook ads
Retarget your fans with custom content
Imagine if you could have a conversation with only those Facebook Fans who have actually visited your website, started a shopping cart or purchased from you. The great news is you can! Retargeting allows you to reconnect with visitors to your website by pushing content direct to their Facebook Newsfeed regardless of whether they are a fan or not. Once ... Read More »
Why are my Facebook Page Posts being seen by less of my fans?
Many NZ Facebook Businesses have started questioning the value of Facebook LIKES (Fans) as the organic reach of Page Posts has declined sharply this year. First of all it is important to understand what organic reach is and how it works. Organic reach is the amount of your Fans who see your posts without any paid ad support. In the past ... Read More »